Homework

Homework in this course takes two forms: entries in the creative notebook and technical homework assignments. The former are designed to help you hone your visual and conceptual skills; while the latter are intended to help you master specific technical skills. The creative notebook will be reviewed at midterm and graded at the end of the semester. Technical homework assignments will be graded as they are due via email but, due to time constraints, not discussed in class. I will request that you come see me for additional practice/tutoring if the homework assignments reveal that you're having trouble mastering necessary technical skills.

Creative Notebook

Each creative notebook assignment is worth up to 5 points. Up to an additional 30 points is available for students whose notebooks evidence of a deeper and broader engagement with design issues, subject matter, and technical planning.

Creative Notebook 1
Describe your relationship to a specific food or type of food.  Where did that relationship come from (family, personal history, etc.)?  What does it reveal about you?

Creative Notebook 2
Paste two advertising images with very different color palettes. Write a paragraph on each palette analyzing how it functions to set the mood, to attract attention, to create contrast, etc. Utilize the vocabulary used in the design handout on color.

Creative Notebook 3
Ten thumbnail sketches on ideas for project one

Creative Notebook 4
Five color pencil sketches developing your idea for project one

Creative Notebook 5
Go to a supermarket and identify at least one instance of what Pollan calls “supermarket pastoral” in packaging or interior design. Discuss what makes it "supermarket pastoral" and what it might be trying to sell and/or conceal. Try to past a visual example (eg photo, label) into your notebook.

Creative Notebook 6
Create fifteen distinct lines and identify what feelings or messages they might connote.

Creative Notebook 7
Create at least three thumbnail storyboards for project two. Be prepared to show in class on March 22.

Creative Notebook 8
Go to the Web site of at least one major food producer or retailer and take analytic/critical notes on their use of multimedia. Be prepared to discuss in class on March 29.

Creative Notebook 9
Create simple compositions using type and geometric and organic shapes that illustrate each of the design principles listed on the handout on hierarchy, consistency, and emphasis.

Creative Notebook 10
Attempt a schematic diagram of the food retailer’s Web site you reviewed earlier.

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Technical Homework

Each technical homework assignment will be awarded up to 15 points. Please turn in the assignments by by placing them in your folder within the “Homework” folder on the class share on the server.  Please follow the following naming convention: yourlastname_techhomework01.ext.

Technical Homework 1
Corrected photograph from potluck.  Due Feb. 1
Student Work

Technical Homework 2
Manipulated scanned image of food or food object.  Due Feb. 8
Student Work

Technical Homework 3
Create a drawing of a complex shape and tween in a controlled and deliberate fashion into another complex shape.  Use hinting. Due March 1

Technical Homework 4
Create a Flash animation in which you use motion tweening and movie clip symbols to produce an interesting animation using only one drawn object and only one frame on the main timeline.  Due March 8

Technical Homework 5
Create a multiple-frame Flash animation with buttons that cause the playhead to jump from frame to frame and others that trigger sound events.  CANCELLED-please focus on your project instead.

Technical Homework 6
Create a 2-page Web site in Dreamweaver using tables for layout and setting page properties to set background, font, links, etc.  Include an image compressed for the Web.  Due April 10

Technical Homework 7
Create site consisting of a unified series of Web pages in Dreamweaver using tables for layout and incorporating image rollovers, javascript behaviors, pop-up windows, and media plug-ins.  Due April 12

Technical Homework 8
Create a single web page in Dreamweaver.  Use CSS to radically re-format and re-design the content while keeping the HTML the same.  Due April 19

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